Mobile Commerce

Actionable Intelligence in Performance Analytics

Actionable Intelligence in Performance Analytics

By bringing data together, businesses are better able to understand and respond to their audience needs — and that leads to growth.

Affluents in the United States

Affluents in the United States

The 67.5 million affluent adults in the U.S. today spend $2 trillion annually across a range of products and services. While Baby Boomers are the largest generation within the affluent community (38%), Gen Xers (33%) and Millennials (22%) combine to well outnumber Baby Boomers.

The Growing Importance of Hispanics in the Digital Space

The Growing Importance of Hispanics in the Digital Space

Adult Hispanic mobile users are twice as likely as non-Hispanic users to be interested in receiving ads on their phone, and 58% of them have engaged in mobile commerce.